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Showcasing Your Logo

Help your business with logos on clothing labels

Having your company’s logo front and center on clothing labels helps your various products be noticed and remembered with every use.

Clothing comes in all shapes, sizes, and designs, and clothing labels should, too. When using a label, clothing becomes more personalized and recognizable. This is incredibly important for your brand or company for not only marketing purposes but also to ensure the customer knows exactly what they are getting and from whom.

Marketing your product

Having a logo for your brand, company or product is a key element in marketing. You may already have one that has been professionally made, or you are still considering the benefits. Using a visually recognizable symbol, graphics or specific text that denotes your brand’s style allows anyone who sees your product to know what they are getting. Using the special font that goes along with the design elements of the rest of the logo can help your product really stick out from the crowd.

But what if your logo is not in any way showcased on your clothing product already? You still want customers to understand your brand’s identity even if it is not plastered across the front of a sweater, t-shirt or another way to label clothing items. This is when custom labels come in handy.

Customization

Being different from anyone else’s average branded clothing labels is of key importance for your business. While others are using plain fonts and the most basic of labels, you could have customized labels that look and feel exactly how you want.

To begin customizing labels for clothing, you will choose a label size. This will definitely be dependent on the garment, size and style. Look at the different options and try to envision what the size will do to the person wearing the label clothing. With sizing it, is also essential to keep in mind that rectangles and squares will give a different effect depending on your logo design, so the decision might be made easier with what fits best for your brand.

For customization, you also need to consider the cut and fold options for the label itself. There is the straight cut option without any fold, which gives a full look at a horizontal or vertical rectangular logo or possible instructions. A more popular choice is the end fold, which folds down on both the right and left side, making a sort of loop. Similar to the straight cut, this gives a horizontal view of a logo and whatever text needed to explain the brand or product. 

Last but not least there is also an option of adding a centerfold, which is helpful on another part of the garment to give instructions for care of the clothing item. This label can have the logo on one side and the instructions on the other to showcase the logo while giving helpful information. Whichever cut, style or design you choose, your logo will be recognizable on every piece of clothing.

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Stock Labels vs. Custom Labels: Is It Worth the Extra Cost?

Are custom labels worth the extra time and cost?

When the time comes to present your brand to the world, it makes sense to invest in custom labels that will help you stand out from the competition.

It can be scary to create something new and then get ready show it off to a large group of people. You’ve taken the time to come up with the design, chose just the right materials and ensured that every cut is perfect. So one of the last decisions to be made centers on the label that will be added to the completed pieces before they are offered for sale. After all that hard work, it isn’t time to take the easy route and select a stock label. Instead, it’s important to design custom fabric labels that put your brand front and center.

Benefits of Custom Clothing Labels

One of the biggest reasons to create custom fabric labels is the opportunity to brand the item of clothing. It’s an easy way to make sure that consumers know who made the product. But it also reminds them that if they want other pieces of a similar style and quality, they can revisit the brand and look through the other options available.

In a way, the customized labels can be seen as more than just information that consumer might want about what he or she is wearing. These labels are also a form of advertising, constantly reminding the wearer of the brand and, when the inevitable question comes up about where the shirt or dress came from, individuals are bound to check the tag and relay the information to interested friends and family members.

A Mixture of Both?

There are times when a nice mix of custom and stock labels can work. Some pieces may have two labels, with one that simply contains information about the brand. It’s always a good idea for this label to be a custom creation. However, the smaller label may just contain the size of an item or washing instructions. These can be used on a wide variety of items. 

Business owners who want a little more flexibility when it comes to their labels may opt for using both labels, allowing them to make changes and adjustments based on inventory. General labels that included things like sizes or even care instructions can be paired with a custom label, providing all of the necessary information to potential customers. 

So what should you do when the time comes to order fabric labels? Think about what kind of message you want to send to consumers. Do you want your brand information on each and every item that you create? 

Remember, custom labels are a great way to create brand recognition, and in a way, they work as advertising. Don’t underestimate the benefits that come with spending a little bit of extra money to ensure that each and every item you create is labeled with your brand name.

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8 Types of Products that Requires Good Labeling

When we buy anything in a store, how do we make out if the product is worth purchasing or not? We check the label to learn more about the brand name, size, and care instructions, isn’t it? Product manufacturers should be very particular about the labels they choose to not only add a distinct character to their brand name but also to influence the purchasing decision of the buyers. If you deal with any of these 10 types of products, you should assure it hits the market with good labeling.

  1. Apparel: A garment without a label means a person without a name. Any type of garment for men, women, and kids should have the brand label or hangtags attached to it. You can opt for either woven or printed labels based on your budgetary needs. Woven labels assure high durability as these are sewn in high-quality thread while printed labels are more cost-friendly. You can choose printed satin acetate, woven damask, woven satin, woven taffeta or high-definition damask labels depending on the specific demands of the brand.
  2. Pet products: From pet food to pet wear, packaging plays a key role to capture the attention of customers. Pet labels should have the ability to withstand all types of environmental conditions and wash cycles. Try die cut labels or specialized pet label tags for any products meant for cats, dogs, birds, etc.
  3. Home accessories:From bedding to décor items, you should never compromise with the labeling quality for these products. Hangtags, peel-and-stick labels are ideal for these types of home accessories.
  4. Upholstery: Furniture and upholstery products should also have the potential to captivate the attention of buyers. These labels and hangtags can be used for labeling logo, size, care content, and legal info. You can use these custom labels for an array of products such as sofa, cabinets, bed, chair, table, rugs, awnings, lamp shades, matts, fixtures, etc.
  5. Industrial products: Labels that can withstand extreme conditions can be used for a variety of industrial requirement such as machinery, warehouse, equipment, engineering, carton, shipping, electronics, Quality Control, etc.
  6. Promotional items: From driving brand awareness to promoting the USPs of the business, promotional giveaways should speak volumes about your brand. You can work on the labeling by designing custom tags or stickers for promotional items such as shirts, hats, umbrellas, cups, etc.
  7. Shoes: These labels can be used inside or outside the shoe depending on the type of the product. For instance, sports shoes may have a hang tag outside while you might need an adhesive label for canvas shoes.
  8. Sports accessories: Sports accessories such as headgears, headbands, training gear, socks, practice kit, etc. You can customize woven and printed label tags for all types of athletic sports products for Football, Baseball, Basketball, Boxing, Wrestling, Soccer, Badminton, Lacrosse, Tennis, Golf, Running, Jogging, Exercise, and Memorabilia.

Design and order custom clothing labels and tags online here.

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