Month: January 2019

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Top 6 Types of Label Cuts for Custom Product Labels

Just like the brand logo, the label you choose is equally important to voice your brand value. A product label needs to have the right cuts and folds to put an accent on the brand identity. If you are considering customization of your product label then these are the types of label cuts you should be aware of.

  1. Die Cut

These labels are usually cut out with a cutter or machine to create custom cut-out labels. There is a small gap between each label and are generally square-shaped. However, you can customize the shape according to your product requirement. These can be used for a variety of products including bottles, boxes, or any other products which require attractive packaging. Many manufacturers prefer to die cut labels because of its ease of use and with technological help it has become much more cost-effective than before.

  1. Fuse Cut

These cuts are usually applicable for hot seal label types where it is cut with a knife to shut the edges. These labels often have an adhesive back that is pressed with iron. The hot pressure is used to cut into polyester based threads to prevent it from fraying. Also known as pressure sensitive labels, the fuse cuts are often quite similar to stickers. These labels are applicable to almost all types of items including industrial products, furniture, bottles, glassware, medical products, promotional items, etc.

  1. Laser Cut

These label designs are cut out accurately from a laser cutter. The fine detailing of laser cuts is much more precise than the die-cutting technique. This allows intricate artwork patterns and is usually more cost-effective than many traditional label cutting methods. It can be used for an array of uses such as invitation cards, marketing handouts, notebooks, commercial or personal art applications, cut-paper projects, office organizers, packaging or any other craft applications.

  1. Straight Cut

These printed or woven labels have no folds and are finished on all sides. It can be sewn anywhere on the product and can be used for patches or for external uses. It can be created by any type of fabric and is often considered for apparel labels as it can be seamed on all four sides to the back of the piece or anywhere you prefer.

  1. Ultrasonic Cut

These cuts are created from vibrations of a label cutting machine.  The labels are meticulously cut to lend a very smooth and soft cut edge. These cuts can be applied on only one side of the label.

  1. Circle cut

This is a type of peel-and-stick label that is probably the most low-cost label cut. You can use it for outlining the size, quality assurance tag, or even the brand logo for a variety of products.

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Ideal Clothing Label for Your Brand – Woven, Printed or Adhesive?

Labels, labels all around, don’t know which one to choose? If you are planning to launch your own clothing line and this is the question that comes to your mind, you are in the right place. Our clients often ask us which type of label will ideally match their brand objectives. We have tried to ease their confusion by underlining the features of all three types of clothing labels to help you choose the best one for your business.

Woven labels

Woven labels are created by sewing high-quality thread in a loom providing high durability of the label content. Four types of woven labels mostly preferred by businesses from the clothing industry are high-definition, damask, taffeta, and satin.

Luxury clothing brands choose high-definition woven labels because these are woven in imperial fabrics such as silk, linen, and polyester lending a sophisticated appearance to the label.

Damask labels, on the other hand, are more commonly used by most of the big brands as these are woven in a very thin thread accentuating the intricate details of the label content.

Satin labels are created with polyester threads and are ideal for trendy outfits, vintage products or kid’s wear. The label content is strategically placed on a satin fabric giving it a glossy and shiny look.

Taffeta woven labels are the most popular choice because of the affordability factor. These are usually polyester based and provide a sleek touch with fine detailing.

Printed labels

Printed labels are created with high-quality ink and are available in a variety of card stocks with a matte, semi-gloss or glossy finish. These labels are mostly preferred by brands with a limited budget. One of the USPs of a printed label is its ability to accumulate a lot of content which is often not possible in case of woven labels. Assuring comfort and flexibility, the production time for printed labels is also much lesser than woven labels. However, if you wish your label content to stay put for a longer time, then you should consider woven labels over printed labels. Printed tags can be ideally used for apparel, lifestyle and home accessories.

Heat Seal or adhesive labels

These are pressure sensitive labels that can be customized according to the requirements of a variety of applications. From using it as a badge for uniforms to using it as a standalone brand label, these labels are usually cut out in the custom shape with cutters or electromagnetic machines. These are placed on the fabric with the help of ironing or simply used as ‘peel and stick’ labels. Make sure the label makers assure high-performance adhesion without affecting the quality of the product.

Create your ideal clothing hang tags and labels with our design tool tailored to your business requirements. Find out more. 

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How Effective is Heat Seal Label for Your Brand

Time and time again, woven and printed labels have always taken precedence over any other type of labels for garments. Heat seal or adhesive labels are rarely considered for clothing labels. You can, however, build a unique brand personality by opting for adhesive labels for your products and lend your creative twist to it. If you are a startup with plans to launch your apparel creations, these are some of the features about heat seal labels you should keep in mind before you get started.

Why Heat Seal Labels?

Heat seal labels are basically pressure-sensitive labels that are placed on the product using heat. These labels can be customized as woven or printed labels depending on business needs. These labels can be made of straight cut or pre-cut rolls with either a die cut processor, electromagnetic machines or any label cutters to provide the custom shapes. It’s as simple as placing the labels on the fabric, covering it with a wax paper and pressing the iron to ensure the label stays put. They are often quite similar to ‘peel and stick’ labels or stickers and are placed on the outside of items such as bottles, furniture, industrial products, or promotional items. You can, however, use it as labels for clothing provided you work with a high-performance clothing label maker. They will ensure you get good quality adhesion that doesn’t affect the quality of the product.

So when you consider your custom label designer, ask them about the quality of heat seal film they use for adhesion. These labels are usually placed on cotton labels with the aid of a heat sealer or ironing at high heat for about 40 seconds. The intensity of heat is determined by the material of the label fabric and can be applied even on woven labels. However, the label makers might charge you additionally if you customize heat seal feature on an already printed or woven label.

How heat seal labels can be used as identifiers?

Heat seal labels can also be used to identify a specific person in the workplace. For instance, people who wear the uniform outfit at their workplace can be easily identified if they have a logo unique to their identity. A lot of companies have successfully used heat seal labels to identify their employees and it is already acknowledged to foster team spirit amongst the coworkers. Same goes for school/college students and event management volunteers.

Are you considering heat seal labels for your apparel business or any other type of products? Get in touch to customize your labels and get the best out of our artwork by specifying your requirements in details. View samples of custom clothing labels and request for a free quote today!

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18 Facts on Branding Every Clothing Line Business Owners should know

Clothing business is considered to be one of the most lucrative trades if done right. The consumers will always be on the lookout for new clothes and it is the responsibility of the clothing businesses to stay updated about the needs and demands of their buyers. If you are a startup or a flourishing enterprise in the clothing business, these are some of the facts you should not ignore.

  1. The US is the largest importer of garments in the world.
  2. Over two billion t-shirts are sold every single year because it is one of the most popular items of clothing in the world.
  3. Social media is considered to be the most effective medium for clothing businesses to drive customer engagement and brand visibility. Notably, Instagram tops the list over Pinterest, Facebook and LinkedIn.
  4. About 25% of fashion executives said that investing in brand building to increase full-price sell-through is one of their top five focus areas for sales and growth.
  5. According to The Fashion and Apparel Industry Report, the worldwide revenue is expected to rise from $481.2 billion in 2018 to $712.9 billion by 2022.
  6. Some of the biggest threat of big clothing brands includes losing brand loyalty due to market fragmentation, not able to manufacture on-demand styles on time, and diminishing brand engagement on social media.
  7. Over 75% of consumers prefer clothing brands that offer personalized messaging, offers, and experiences.
  8. The largest e-commerce market in the world is China followed by United States, United Kingdom, Japan and Germany.
  9. The brand logo plays a key role in influencing the purchasing decision of the buyers. It takes about 10 seconds and 7 impressions to create an impact on the psyche of the consumers.
  10. Many consumers don’t buy an item if the clothing label has no care instructions.
  11. By 2030, apparel consumption is expected to rise by 63%.
  12. Over 33% of the top global brands use the color blue in their logo.
  13. Over 75% of mobile phone users are more likely to go directly to a retailer after researching the brand online.
  14. China is the largest textile exporter in the world.
  15. Cotton. Linen, polyester, and rayon are the five most favorite fashion clothes fabrics for consumers.
  16. Whether online or offline, it is imperative to maintain good customer service as 95% of consumers share bad experiences with other people.
  17. Most of the clothing brands prefer monochromatic logo over Bi-color or multicolor scheme.
  18. The global textile mills market is likely to reach $842.6 billion in value in 2020.

Sources: Shopify, Entrepreneur, Treehugger, Paragon Financial Group

Find out more interesting facts and tips about labels for clothing here.

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8 Types of Apparel Labels Ideal for Your Clothing Line Business

Apparel without a clothing label is like a brand without a name. If you are into apparel business, there are several factors you should consider when creating the logo and label design because the purchasing decision of your potential buyers often depends on the label you create. Here are some of the types of garment labels which you can opt for to add a distinct character to your brand.

  1. Broadloom label

This is a type of woven label produced on a highspeed wide loom and the satin base lends a much softer and glazed look than regular single needle satin loom. Broadloom labels are ideal for luxury garments for men and women.

  1. Damask label

This is one of the most popular types of labels preferred mostly by big brands across the world. Carefully seamed in a very thin thread to accentuate fine detailing, this type of label is also very soft for the skin.

  1. High-definition woven Label

Sewd in lustrous and high-quality fabrics such as silk, polyester, and linen, high-definition woven labels are again a common favorite of luxury brands. These labels grant a refined finish highlighting the fine detailing of the brand logo and design. The imperial fabric makes it ideal to wear even if the wearer has sensitive skin.

  1. Taffeta Labels

These polyester based labels are considered to be a popular choice because it is much more cost-effective. Grant clean and sleek look to your labels and use it mainly for external uses or accessories.

  1. Satin Acetate labels

These are ribbon-type printed labels made out of high-quality acetate. You can customize your brand requirements on satin ribbons and cut or fold it accordingly. These labels are mostly preferred by lingerie and innerwear brands.

  1. Printed Taffeta

Although the name resonates a taffeta variety, this label is not exactly made of taffeta. It is called so because of the matte appearance of the rolls. It’s basic and paper-like quality makes it an ideal choice for imprinting care content for the pieces.

  1. Hang Tags

A hangtag is a great way to provide additional information about your products. It is a type of printed label which can easily captivate the buyer’s attention and usually affixed on the outside of the products or any items. You can customize the hangtag with a matte, semi-gloss or glossy finish.

  1. Care label

Care labels are necessary to educate and inform your potential customer about care instructions to help them take care of the products better. These can be woven, printed, satin, and adhesive depending on your brand needs.

Which type of label looks ideal for your apparel business? Get in touch with the leading label providers and create your own custom clothing labels. Request for a free quote here.