Month: November 2018

Labels give brand value to your clothes and also play a crucial role in cementing the name of your fashion house in the global market. All this indicates that your label is the basic identification about your clothes. This is the case till the time your fashion brand becomes popular and eventually a household name. Till then it is important that you along with your marketing team brand your fashion house well. In the process of branding your business, labels play a big role because it consists of your logo. So give a lot of detail and thought to your label design because that will remain constant. Trends might come and go but the label design will remain the same. So make sure you come up with a design that is synonymous with your sense of fashion and the designs you come up with.

The best thing to do would be to think of a design that blends well with all your styles, colors and patterns. Giving the right finishing touch to your label design is the key to making great looking labels. In fact the right finishing touch can make or break the look of the label completely.

Here are some key pointers that you need to execute while giving the finishing touch:

• Perfection – Perfection is the key to success, so make sure the label design that you have come up with is perfection personified. In fact ensuring perfection is one of the most important finishing touches that you can give your label. This perfection is nothing but having an eye for detail so that you can spot minor errors and rectify them.

• Adding the Right Motifs – Small motifs have great impact on the overall look of your label. So make sure you add small motifs with the right dose of color that will make your labels visually appealing. These motifs should be significant with your label and should be an extension of what your brand stands for.

• Changing the Color Shade – Changing the color shade is never mandatory but to check the look of the overall label. Determining that is possible by increasing or decreasing the brightness of the background color. You can use one shade brighter of the existing color or tone down one shade just to have a final glance at the label. In case the change looks good than the existing look of the label, then you can improvise the same.

The final finishing touch mentioned above is important to make your garment labels saleable in the consumer market. Exercising a final finishing touch is important to create a lasting impression in the market.

If you are thinking about buying clothing labels online, you need to keep few things in mind to make your purchase worth it. But in case you do not know how to go about it, you might find it to be a really tough process. Buying clothing labels yourself from a local store isn’t similar to that of ordering the same from an online site. Online shopping, although seems to be easy, can be daunting if you do not draft the whole idea of purchase in your mind beforehand. Always remember that online shopping doesn’t let you touch the products before you buy them. Hence, extra care is necessary to avoid any disappointments later on.

Things to Remember!

• The very first thing you need to consider is the fabric of the label. You must know what the materials are which were used to make the labels. Also, try to gather information about its care and maintenance along with other vital aspects related to the product. Finally, be sure of what you are choosing. You need to choose the right product which will suit your needs.

• Secondly, you need to gain information about the ordering procedure. The different online sellers will have different ordering process. You should be familiar with the same before you order something from a website. You might have to provide measurements and hence, a structured ordering procedure is compulsory. Make sure you are absolutely well-aware of the steps involved with the ordering of the labels and then only go ahead with your purchase.

• Every online website has its own delivery and shipping clauses. When you find such a website which sells the best labels, you need to gain knowledge about the delivery procedures. Online shopping is convenient because the products get delivered at the doorstep of the recipient. However, there is a certain amount of shipping charge involved. So, ensure that you know the shipping charges which will be applicable for the whole lot of labels you are going to order online.

• Finally, after receiving the order, you might not like it for some reasons. So, you will have to return the same to the company. The online websites has their own refund and return policies. So, you need to read the refund and return policies well in the website itself before making the order.

Once you have found the most preferred clothing label maker, you need to keep in mind the above listed points to avail the best labels for your clothing range.

In the world of fashion having your distinct individual identity is crucial. There are so many popular trends and fashion brands, that chances are very high that you might get lost in the crowd. So make sure your brand of fashion and designs do the talking for you. This will help you to stand out and carve a niche for yourself. Getting noticed is not cakewalk in the world of fashion and it is indeed a tough nut to crack. You need to have a vision to think differently, then the proper capital to put your vision into reality and finally the infrastructure to keep things moving. Having all of it in proper balance requires hard work and perseverance.

You need to fight out the odds and emerge a winner. The best way to understand that is when ordinary girls start looking like a million bucks in your clothes. That is the best way to grab attention and make people sit up and notice you. The difficulty in achieving this is pretty clear by now, but does that mean you will not make it happen? Of course, you need to strive towards getting this and we help you as well in your work process.

• Power of Social Media – Social media marketing is the easiest and the most cost effective ways to reach out to your target audience. So make the most of this opportunity and market your social media profiles well to showcase your design collection. The social profiles need to be engaging and make sure you splash your collection in abundance because images have the power to draw attention. You get to make your brand of fashion public and easily accessible for people to view.

• Customize Your Fashion Line – The best way to grab attention is by being different from the rest. Customizing your fashion line is the best way you can be different from the rest. Not just clothes, but you also need to customize your clothing labels. Labels play a very important role because it gives your fashion clothes your identity. Your clothes can be found online easily provided you have marketed them well. Similarly it is equally easy to spot your online clothing labels thanks to the extensive social media marketing.

• Participate in Fashion Exhibitions – Fashion exhibitions are a great way to showcase your designs and let the world know what your brand of clothing is all about. Your clothing labels will also be in the right place to tell people that it is your line of clothing. Fashion exhibitions are the best place to grab attention because you will come across people belonging to your target area.

Clothing labels need to be customized as well because it gives your clothes its true identity and makes your designs speak about your credibility. With the help of the virtual world, you also get to flaunt your designs easily and make them accessible in the global platform.

There are a lot of important things around us that we need regularly but they are such an integral part of our lives that many a times we fail to acknowledge their importance. One such thing that is extremely essential in our everyday lives, but we have not given it much attention is labels. Labels play a huge role in our everyday lives and it act as reliability. We tend to trust products those have labels we have known closely. This implies that labels create a brand that we relate with and that is the main reason for us to buy products associated with those labels.

Interestingly, there are numerous products we rely upon just by seeing their labels. Let us take a quick look at the list of those products which we use only after reading and checking their labels.

• Clothes – Labels are the first thing that buyers notice before deciding upon their purchase. When buying clothes, the common notion is to make sure that the clothes are durable. Labels validate whether the clothes will be long lasting or not and at the same time it triggers a sense of reliability. Going by recent trends, satin woven labels are a big hit among clothes and buyers are mostly draw towards these labels.

• Electronic Gadgets – When buying electronic gadgets like smartphones and tablets it is important to verify the quality of these products. The best way to check that would be with the help of labels. Labels determine the time span the business has spent in the industry in order to understand customer demands and provide them the same. The durability of electronic gadgets is also understood by the instructions written on labels. With the help of labels, you can find out the company history and more about the brand.

• Preserved Food – In our fast paced life, we are completely dependent on preserved food to wrap up a quick meal after a long and tiring day at work. In fact grocery shopping takes place every month and that includes mostly buying preserved food. Every time before we buy packaged food, we make sure to read the labels to check the ingredients, the composition and the manufacturing date. All this signifies the importance of labels and the fact that our purchases are based on what is written on the labels.

This list shows us the important things that we need in our daily lives and the dependency we have on reading the labels first before we decide upon making our purchase. The above list helps us in realizing the value of labels on products and how much it influences our purchases.

Clothes customization has always existed in the fashion industry but now it has become increasingly popular as per consumer trends. Customization has become increasingly popular primarily because it adds a personal touch in all your products which in turn increases your brand value. Customization is a great way to attract attention of potential buyers because this personal touch brings out exclusivity which is a rare find.

The focus in the fashion industry has always been towards bringing exclusive products so that clients keep coming back for more of such exclusive clothes. The only thing common among all your exclusive designs is the label which is your identity. So make sure your labels are also customized to keep buyers enthralled towards your designs. Custom clothing labels are a big hit and it is also important to note that customization requires a lot of creativity and hard work.

Understanding the fact that this is the latest trend, let us check out the various types of customization that exist.

• Customization in Clothing – Customized clothes is something that everybody wants mainly because of the exclusivity it boasts. These clothes add to your personality and give your attire a different charm all together. If your fashion line is all about customization and designing clothes post understanding the personal style sensibilities of your buyers, then there is no stopping your fashion brand from being in the top most position. This pattern is sure to leave everybody behind in the rat race. So make sure you customize clothes so that people identify with your brand of fashion.

• Customization in Labels – When clothes are customized with an eye for detail, then you need to have labels as well which are customized to match the style and aesthetics of the clothes. Custom clothing labels add to the glamour of the clothes and have the ability to blend well with the designs. It is important to give attention to detail and make sure not a string is out of place while designing your clothing labels. This emphasis is mainly because your label is your identity to the whole world. With great clothing labels, you are increasing your audience base and your chances to have more clients visiting you. So make the most of this opportunity.

With splendid designs that your fashion house brings out, it is natural that people will stare and it is completely your responsibility to make their attention worthwhile.

Consumer trends reflect a lot of focus on eco friendly fashion options. The growing concern towards preserving the environment has been much appreciated by people. Interestingly, this concern has triggered the need to opt for eco friendly labels and clothing options. The basic trick to survive in any business is to adapt to the constant changes in the consumer market. Adaptability is the key towards surviving and making it big in business. So if the current trend demands an introduction of eco friendly clothes as well as labels, then that needs to be provided. As a successful fashion business, you need to stay updated and adapt to the changes.

Sustainability is extremely important to survive any business. Interestingly, in the fashion industry you need to adapt to the changing fashion trends. As of now the focus has been towards creating sustainable clothes. Sustainable clothes are basically the contribution of your business towards the cause of preserving the environment.

Let us focus on the important factors related to sustainable clothes:

• Green Fibers – There are a lot of factors that helps in distinguishing ordinary fibers from eco friendly ones. Eco friendly fibers have fewer amount of toxic chemicals those are used during the manufacturing process. It is commonly known that cotton is one of the greenest fibers and hence it is popularly used. However, there are a lot of issues on the authenticity of cotton. To stay away from all this, you need to look for biologically produced organic cotton. This signifies that cotton is prepared through water based processes resulting in no trace of pollution or even harmful chemicals leaching earth’s resources. The entire process of manufacturing cotton through the above mentioned process is to make sure that the production is eco friendly. So if you wish to take your step towards preserving the environment, then make sure you execute this process to produce cotton. This will give your fashion line an edge and help you be ahead of your contemporaries in the fashion industry.

• Recycled Clothing – Shop for sustainable fabrics, this seems to be the fundamental rule in case you are planning to bring up an eco friendly fashion line. Following this concept and doing a fashion line bordering on this will help you give back to the environment. This is possible because you are constantly recycling the already existing materials. Recycling is considered to be the best way for preservation. You need to upcycle your clothes, which means you need to process your clothes and fabrics so that you can give it a new life. This new life gives your fashion line a new identity and a breath of fresh air to your loyal customers. One of the popular ways of using recycled clothing is by taking vintage clothes and modifying it to give a contemporary touch. If the processing is top notch, then your buyers can be rest assured that the clothes are made of high quality fabrics those will give an eternal look to their attire.

When focusing on using recycled materials or eco friendly fibers, make sure to take the help of custom printed labels for clothing so that your clothes stand out. These labels stand out in telling the world that these clothes are a class apart. These clothes are beyond the league of topping the fashion trends. The trick of making such a collection different from the glitter and glamour of fashion is by attaching adhesive labels.

Online shopping has been a huge hit among consumers because of the ease it provides buyers while shopping and at the same time it quenches your sudden shopping thirst. The catalyst that triggers sales in online shopping is the availability of good products at extremely affordable prices. Online shopping does not involve any inventory cost and that is why the products are available at a lesser value without compromising on the quality of products.

Online shopping seems like a delight but one can go horribly wrong if they don’t remember some of the most important factors. Labels of the products play a huge role when you are planning to shop online. Since it is virtual shopping and you are buying products based on what you see, it is important to read labels to have clarity on these products.

Let us check out the importance of labels and why you must read labels carefully when doing online shopping.

• Check the Measurements – What you see is definitely a visual delight but it is important to check the measurements of your clothes before you buy them online. The best way to check measurements is by reading the size mentioned in the labels. The major drawback of online shopping is the fact that you see the product virtually. So make sure that you read the measurements mentioned in the label.

• Know about the Quality of Clothes – Focusing on the aspect that you get to see the products only virtually, it is important that you check the details of your clothes before you buy them. There are a lot of important factors that you need to check when buying clothes. The most important of the lot is to check the quality of the materials. If you want your clothes to be long lasting, then make sure you check the materials well. While online shopping, checking the materials is not possible and that is when you need to read the labels to know more about the materials.

• See the Maintenance Instructions – Labels also say a lot about how you need to maintain the clothes and the process you should adopt to wash them. In case you come across personalized labels for clothing, then be rest assured that those clothes need to be hand washed. Hand wash is the best way to maintain good state of the clothes. So be prepared to read the instructions categorically mentioned in the labels.

There is however a section of old school shoppers who don’t feel confident about online shopping because they need to see the products before making the purchase. They cannot really relate with the virtual world and that is why they refrain from online shopping. Interestingly, the number of people belonging to that section has come down because they finally succumbed to the temptation of online shopping. The results they saw in terms of the quality of products have been overwhelming for them to shop more and get products delivered at their doorstep much to their comfort.

When designing your own fashion line, it is natural that you would want it to stand out and have its own distinct identity. Your fashion line is indeed different and has gradually carved its own unique niche in the fashion industry. But what good will all this do if there is no one to witness your splendid creation? You might be left wondering why your fashion line is not creating waves as is expected from such designs. The answer to that would be the lack of proper marketing.

In today’s world of groping consumerism, consumer trends keep changing and it is important for any business to be in sync with these changing trends. Not just that, but also adapt to these trends and make the necessary changes so that your business is never out of fashion. So let us take a look at the important marketing tips that your clothing line needs in order to get the well deserved attention and to create the right buzz.

• Give Your Fashion Line a Label – Label is extremely important because that gives your fashion line its distinct identity. Therefore, make sure your label is well designed matching the fashion aesthetics and sensibilities of the clothes that your fashion house showcases. Your clothes need to be an extension of your label because people tend to identify a fashion line with the help of the label. The label needs to be further branded and marketed well to trigger a sense of familiarity. You can get to know this from the following points.

• Clothes Branding Based on the Label You Designed – Now that the label is in place, you need to focus on branding your fashion clothes based on the label you have designed. Get on board your marketing team so that they can think of strategies that will ensure your label reaches out to people. It is important for your target group to know the kind of collection you have and that is possible only with the help of effective marketing strategies.

• Personalization Triggers Sales – Label is considered to be the identity of your fashion line. There are several marketing strategies that you need to work on, but one of the highly effective strategies would be the touch of personalization. Custom clothing labels are a major driving point for customers and that triggers sales in a huge proportion. So make sure you have personalized labels for your special collection because that will grab attention and increase retention power among your potential customers.

• Make Your Fashion Line Internet Friendly – The best place to find your potential buyers are available online. So you need to create a fashion line that is Internet friendly. This indicates that you need to strategize your marketing as well as branding tricks those will blend well in the virtual world. Virtual world marketing is a lot about the clothes and the visual appeal they exude. So package your brand and your products accordingly.

• Successful Branding Triggers Trust and Reliability – If your marketing campaign hits bull’s eye, then be rest assured that it will generate a sense of trust and reliability towards your clothes. So make sure you flaunt your clothes labels well because that is how clients tend to remember your fashion brand.

Having a great fashion lineup is great, but you should know the art of flaunting it well to grab attention.

When designing your own fashion line, it is natural that you would want it to stand out and have its own distinct identity. Your fashion line is indeed different and has gradually carved its own unique niche in the fashion industry. But what good will all this do if there is no one to witness your splendid creation? You might be left wondering why your fashion line is not creating waves as is expected from such designs. The answer to that would be the lack of proper marketing.

In today’s world of groping consumerism, consumer trends keep changing and it is important for any business to be in sync with these changing trends. Not just that, but also adapt to these trends and make the necessary changes so that your business is never out of fashion. So let us take a look at the important marketing tips that your clothing line needs in order to get the well deserved attention and to create the right buzz.

• Give Your Fashion Line a Label – Label is extremely important because that gives your fashion line its distinct identity. Therefore, make sure your label is well designed matching the fashion aesthetics and sensibilities of the clothes that your fashion house showcases. Your clothes need to be an extension of your label because people tend to identify a fashion line with the help of the label. The label needs to be further branded and marketed well to trigger a sense of familiarity. You can get to know this from the following points.

• Clothes Branding Based on the Label You Designed – Now that the label is in place, you need to focus on branding your fashion clothes based on the label you have designed. Get on board your marketing team so that they can think of strategies that will ensure your label reaches out to people. It is important for your target group to know the kind of collection you have and that is possible only with the help of effective marketing strategies.

• Personalization Triggers Sales – Label is considered to be the identity of your fashion line. There are several marketing strategies that you need to work on, but one of the highly effective strategies would be the touch of personalization. Custom clothing labels are a major driving point for customers and that triggers sales in a huge proportion. So make sure you have personalized labels for your special collection because that will grab attention and increase retention power among your potential customers.

• Make Your Fashion Line Internet Friendly – The best place to find your potential buyers are available online. So you need to create a fashion line that is Internet friendly. This indicates that you need to strategize your marketing as well as branding tricks those will blend well in the virtual world. Virtual world marketing is a lot about the clothes and the visual appeal they exude. So package your brand and your products accordingly.

• Successful Branding Triggers Trust and Reliability – If your marketing campaign hits bull’s eye, then be rest assured that it will generate a sense of trust and reliability towards your clothes. So make sure you flaunt your clothes labels well because that is how clients tend to remember your fashion brand.

Having a great fashion lineup is great, but you should know the art of flaunting it well to grab attention.

You walked into an apparel store, picked up a dress you liked and what do you do next? The usual tendency of every customer is to check the tag, which is stitched along with the dress. These tags or labels talks a lot; for instance – you get to know about price, washing process, size and company name, so on. Even if this is a small thing attached with your clothing, it has lot of value.

Clothing industry is one of the most profitable businesses nowadays because dresses are more than a necessity these days. The aesthetic value is more significant than the utility value. These days a number of popular brands are found to put their labels on the sleeves rather than hiding them at the collar region of the shirt. The reason is simple – if you are wearing branded attire, why not flaunt it to the onlookers.

Initial Phase

Initially, for identification of the company launderer’s ink was used to write the initials of the brand along with an embroidered logo. Inception of labels is a later phenomenon that served the purpose of both identity and advertisement. Usually, clothing labels were attached only to the main outer clothes but due to competition the labels are put even on the innerwear. Whether it is a baby cloth, apron or a simple tie, tags are found everywhere excepting handkerchief and socks.

Labeled Information

As already mentioned, clothing label talks a lot about the dress you are thinking of purchasing. Even if there is no one to help you identify the fabric of dress or the size, you can rely easily on the tag. The labels are inscribed with details like “100% cotton”, “Polyester” “XL”, “M” and so on. Apart from that, you can even get to know whether you can iron the fabric or not. Information like cold or dry wash is even engraved in the tags. Since, these labels directly come in contact with the body, organic materials are used to avoid any irritation that can create rashes or itching.

The recent labels are more modern because the manufacturer prefers to use symbols rather than written instructions. These care instructions are very easy to follow; so even if you are buying a dress from a foreign store, the symbol explains everything and you do not have to depend on the language. No matter how small the tag is, but the details it provides make the label very important.