The popularity of a brand immensely depends on the efforts that go into establishing its presence in the market. The branding and marketing efforts compliment the product quality and design to ensure its success. Right from the stitched labels to the hang tags, all play a crucial role in enhancing a brand’s overall image and ensuring its success.
Xpresa Labels is a reputed label manufacturer that has been making different kinds of premium quality labels since 2002. They have expertise in making a variety of hang tags, furniture woven labels, printed labels and more. Customers highly appreciate the variety of labels and prints that they can get with Xpresa Labels. Today we shall take a closer look at the different types of hang tags by virtue of the printing methods that people can get from Xpresa Labels.
As the name suggests, these hang tags have a glossy finish owing to the gloss laminate that is applied on them. The gloss laminate makes the surface more reflective which makes the tag look shiny and helps in quickly grabbing attention.
People nowadays are quite fond of the matte finish and often associate the same with premium products. Matte lamination of hang tags is as such gaining immense popularity as furniture woven labels as well. The content printed on the tag is simply protected with the help of matte lamination to give it a softer and muted look.
This is another interesting way of making a swing tag stand out. In order to make these swing tags, a metallic foil is bonded to the paper with the application of heat and pressure. This method of metallic foiling gives the tag a realistic metallic gloss and also makes the tag more durable. Such tags with metallic foils are quite durable and also enhance the overall look and feel of the product.
UV spot Finish:
Spot UV helps in adding depth and contrast trough different levels of shine and texture and this technique is also used in making hang tags. In the hang tags, mostly the logo or brand name is highlighted using this technique. With the application of a special Spot UV varnish, the area highlighted with this technique gets a beautiful shine.
Metallic PMS Printing:
In this method, a special variety of ink containing real metal particles is often used. In order to get the best shine and finish using this technique, it is important to apply multiple coats of paint. This method of printing also helps in ensuring that the hang tag stands out and compliments the brand it represents.
Hang Tags made using this technique can be often seen with leather accessories as well as some premium men’s clothing brands. In order to get the raised texts, plates are pressed onto the paper. The text is then colored using foil or different kinds of ink. This technique works perfectly well with thick paper as that helps the raised letters stand out clearly.
As you may have already guessed from the name, debossing is the exact opposite of embossing. In this technique the texts are indented into the paper, and the same is highlighted with the help of ink or even the process of foil stamping.
While these techniques are most commonly used to make hang tags for garments and accessories, for products like furniture, even woven labels can be used for the hang tags as any coarse or hard material can even damage the product.
Hang tags are available in all shapes, sizes and designs and can always be customized as per the client’s needs. Xpresa is the market leader in making bespoke labels and can provide customers the most outstanding designs in hang tags.