Category: Clothing Labels

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Showcasing Your Logo

Help your business with logos on clothing labels

Having your company’s logo front and center on clothing labels helps your various products be noticed and remembered with every use.

Clothing comes in all shapes, sizes, and designs, and clothing labels should, too. When using a label, clothing becomes more personalized and recognizable. This is incredibly important for your brand or company for not only marketing purposes but also to ensure the customer knows exactly what they are getting and from whom.

Marketing your product

Having a logo for your brand, company or product is a key element in marketing. You may already have one that has been professionally made, or you are still considering the benefits. Using a visually recognizable symbol, graphics or specific text that denotes your brand’s style allows anyone who sees your product to know what they are getting. Using the special font that goes along with the design elements of the rest of the logo can help your product really stick out from the crowd.

But what if your logo is not in any way showcased on your clothing product already? You still want customers to understand your brand’s identity even if it is not plastered across the front of a sweater, t-shirt or another way to label clothing items. This is when custom labels come in handy.

Customization

Being different from anyone else’s average branded clothing labels is of key importance for your business. While others are using plain fonts and the most basic of labels, you could have customized labels that look and feel exactly how you want.

To begin customizing labels for clothing, you will choose a label size. This will definitely be dependent on the garment, size and style. Look at the different options and try to envision what the size will do to the person wearing the label clothing. With sizing it, is also essential to keep in mind that rectangles and squares will give a different effect depending on your logo design, so the decision might be made easier with what fits best for your brand.

For customization, you also need to consider the cut and fold options for the label itself. There is the straight cut option without any fold, which gives a full look at a horizontal or vertical rectangular logo or possible instructions. A more popular choice is the end fold, which folds down on both the right and left side, making a sort of loop. Similar to the straight cut, this gives a horizontal view of a logo and whatever text needed to explain the brand or product. 

Last but not least there is also an option of adding a centerfold, which is helpful on another part of the garment to give instructions for care of the clothing item. This label can have the logo on one side and the instructions on the other to showcase the logo while giving helpful information. Whichever cut, style or design you choose, your logo will be recognizable on every piece of clothing.

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Stock Labels vs. Custom Labels: Is It Worth the Extra Cost?

Are custom labels worth the extra time and cost?

When the time comes to present your brand to the world, it makes sense to invest in custom labels that will help you stand out from the competition.

It can be scary to create something new and then get ready show it off to a large group of people. You’ve taken the time to come up with the design, chose just the right materials and ensured that every cut is perfect. So one of the last decisions to be made centers on the label that will be added to the completed pieces before they are offered for sale. After all that hard work, it isn’t time to take the easy route and select a stock label. Instead, it’s important to design custom fabric labels that put your brand front and center.

Benefits of Custom Clothing Labels

One of the biggest reasons to create custom fabric labels is the opportunity to brand the item of clothing. It’s an easy way to make sure that consumers know who made the product. But it also reminds them that if they want other pieces of a similar style and quality, they can revisit the brand and look through the other options available.

In a way, the customized labels can be seen as more than just information that consumer might want about what he or she is wearing. These labels are also a form of advertising, constantly reminding the wearer of the brand and, when the inevitable question comes up about where the shirt or dress came from, individuals are bound to check the tag and relay the information to interested friends and family members.

A Mixture of Both?

There are times when a nice mix of custom and stock labels can work. Some pieces may have two labels, with one that simply contains information about the brand. It’s always a good idea for this label to be a custom creation. However, the smaller label may just contain the size of an item or washing instructions. These can be used on a wide variety of items. 

Business owners who want a little more flexibility when it comes to their labels may opt for using both labels, allowing them to make changes and adjustments based on inventory. General labels that included things like sizes or even care instructions can be paired with a custom label, providing all of the necessary information to potential customers. 

So what should you do when the time comes to order fabric labels? Think about what kind of message you want to send to consumers. Do you want your brand information on each and every item that you create? 

Remember, custom labels are a great way to create brand recognition, and in a way, they work as advertising. Don’t underestimate the benefits that come with spending a little bit of extra money to ensure that each and every item you create is labeled with your brand name.

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8 Types of Products that Requires Good Labeling

When we buy anything in a store, how do we make out if the product is worth purchasing or not? We check the label to learn more about the brand name, size, and care instructions, isn’t it? Product manufacturers should be very particular about the labels they choose to not only add a distinct character to their brand name but also to influence the purchasing decision of the buyers. If you deal with any of these 10 types of products, you should assure it hits the market with good labeling.

  1. Apparel: A garment without a label means a person without a name. Any type of garment for men, women, and kids should have the brand label or hangtags attached to it. You can opt for either woven or printed labels based on your budgetary needs. Woven labels assure high durability as these are sewn in high-quality thread while printed labels are more cost-friendly. You can choose printed satin acetate, woven damask, woven satin, woven taffeta or high-definition damask labels depending on the specific demands of the brand.
  2. Pet products: From pet food to pet wear, packaging plays a key role to capture the attention of customers. Pet labels should have the ability to withstand all types of environmental conditions and wash cycles. Try die cut labels or specialized pet label tags for any products meant for cats, dogs, birds, etc.
  3. Home accessories:From bedding to décor items, you should never compromise with the labeling quality for these products. Hangtags, peel-and-stick labels are ideal for these types of home accessories.
  4. Upholstery: Furniture and upholstery products should also have the potential to captivate the attention of buyers. These labels and hangtags can be used for labeling logo, size, care content, and legal info. You can use these custom labels for an array of products such as sofa, cabinets, bed, chair, table, rugs, awnings, lamp shades, matts, fixtures, etc.
  5. Industrial products: Labels that can withstand extreme conditions can be used for a variety of industrial requirement such as machinery, warehouse, equipment, engineering, carton, shipping, electronics, Quality Control, etc.
  6. Promotional items: From driving brand awareness to promoting the USPs of the business, promotional giveaways should speak volumes about your brand. You can work on the labeling by designing custom tags or stickers for promotional items such as shirts, hats, umbrellas, cups, etc.
  7. Shoes: These labels can be used inside or outside the shoe depending on the type of the product. For instance, sports shoes may have a hang tag outside while you might need an adhesive label for canvas shoes.
  8. Sports accessories: Sports accessories such as headgears, headbands, training gear, socks, practice kit, etc. You can customize woven and printed label tags for all types of athletic sports products for Football, Baseball, Basketball, Boxing, Wrestling, Soccer, Badminton, Lacrosse, Tennis, Golf, Running, Jogging, Exercise, and Memorabilia.

Design and order custom clothing labels and tags online here.

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How Effective is Heat Seal Label for Your Brand

Time and time again, woven and printed labels have always taken precedence over any other type of labels for garments. Heat seal or adhesive labels are rarely considered for clothing labels. You can, however, build a unique brand personality by opting for adhesive labels for your products and lend your creative twist to it. If you are a startup with plans to launch your apparel creations, these are some of the features about heat seal labels you should keep in mind before you get started.

Why Heat Seal Labels?

Heat seal labels are basically pressure-sensitive labels that are placed on the product using heat. These labels can be customized as woven or printed labels depending on business needs. These labels can be made of straight cut or pre-cut rolls with either a die cut processor, electromagnetic machines or any label cutters to provide the custom shapes. It’s as simple as placing the labels on the fabric, covering it with a wax paper and pressing the iron to ensure the label stays put. They are often quite similar to ‘peel and stick’ labels or stickers and are placed on the outside of items such as bottles, furniture, industrial products, or promotional items. You can, however, use it as labels for clothing provided you work with a high-performance clothing label maker. They will ensure you get good quality adhesion that doesn’t affect the quality of the product.

So when you consider your custom label designer, ask them about the quality of heat seal film they use for adhesion. These labels are usually placed on cotton labels with the aid of a heat sealer or ironing at high heat for about 40 seconds. The intensity of heat is determined by the material of the label fabric and can be applied even on woven labels. However, the label makers might charge you additionally if you customize heat seal feature on an already printed or woven label.

How heat seal labels can be used as identifiers?

Heat seal labels can also be used to identify a specific person in the workplace. For instance, people who wear the uniform outfit at their workplace can be easily identified if they have a logo unique to their identity. A lot of companies have successfully used heat seal labels to identify their employees and it is already acknowledged to foster team spirit amongst the coworkers. Same goes for school/college students and event management volunteers.

Are you considering heat seal labels for your apparel business or any other type of products? Get in touch to customize your labels and get the best out of our artwork by specifying your requirements in details. View samples of custom clothing labels and request for a free quote today!

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18 Facts on Branding Every Clothing Line Business Owners should know

Clothing business is considered to be one of the most lucrative trades if done right. The consumers will always be on the lookout for new clothes and it is the responsibility of the clothing businesses to stay updated about the needs and demands of their buyers. If you are a startup or a flourishing enterprise in the clothing business, these are some of the facts you should not ignore.

  1. The US is the largest importer of garments in the world.
  2. Over two billion t-shirts are sold every single year because it is one of the most popular items of clothing in the world.
  3. Social media is considered to be the most effective medium for clothing businesses to drive customer engagement and brand visibility. Notably, Instagram tops the list over Pinterest, Facebook and LinkedIn.
  4. About 25% of fashion executives said that investing in brand building to increase full-price sell-through is one of their top five focus areas for sales and growth.
  5. According to The Fashion and Apparel Industry Report, the worldwide revenue is expected to rise from $481.2 billion in 2018 to $712.9 billion by 2022.
  6. Some of the biggest threat of big clothing brands includes losing brand loyalty due to market fragmentation, not able to manufacture on-demand styles on time, and diminishing brand engagement on social media.
  7. Over 75% of consumers prefer clothing brands that offer personalized messaging, offers, and experiences.
  8. The largest e-commerce market in the world is China followed by United States, United Kingdom, Japan and Germany.
  9. The brand logo plays a key role in influencing the purchasing decision of the buyers. It takes about 10 seconds and 7 impressions to create an impact on the psyche of the consumers.
  10. Many consumers don’t buy an item if the clothing label has no care instructions.
  11. By 2030, apparel consumption is expected to rise by 63%.
  12. Over 33% of the top global brands use the color blue in their logo.
  13. Over 75% of mobile phone users are more likely to go directly to a retailer after researching the brand online.
  14. China is the largest textile exporter in the world.
  15. Cotton. Linen, polyester, and rayon are the five most favorite fashion clothes fabrics for consumers.
  16. Whether online or offline, it is imperative to maintain good customer service as 95% of consumers share bad experiences with other people.
  17. Most of the clothing brands prefer monochromatic logo over Bi-color or multicolor scheme.
  18. The global textile mills market is likely to reach $842.6 billion in value in 2020.

Sources: Shopify, Entrepreneur, Treehugger, Paragon Financial Group

Find out more interesting facts and tips about labels for clothing here.

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8 Types of Apparel Labels Ideal for Your Clothing Line Business

Apparel without a clothing label is like a brand without a name. If you are into apparel business, there are several factors you should consider when creating the logo and label design because the purchasing decision of your potential buyers often depends on the label you create. Here are some of the types of garment labels which you can opt for to add a distinct character to your brand.

  1. Broadloom label

This is a type of woven label produced on a highspeed wide loom and the satin base lends a much softer and glazed look than regular single needle satin loom. Broadloom labels are ideal for luxury garments for men and women.

  1. Damask label

This is one of the most popular types of labels preferred mostly by big brands across the world. Carefully seamed in a very thin thread to accentuate fine detailing, this type of label is also very soft for the skin.

  1. High-definition woven Label

Sewd in lustrous and high-quality fabrics such as silk, polyester, and linen, high-definition woven labels are again a common favorite of luxury brands. These labels grant a refined finish highlighting the fine detailing of the brand logo and design. The imperial fabric makes it ideal to wear even if the wearer has sensitive skin.

  1. Taffeta Labels

These polyester based labels are considered to be a popular choice because it is much more cost-effective. Grant clean and sleek look to your labels and use it mainly for external uses or accessories.

  1. Satin Acetate labels

These are ribbon-type printed labels made out of high-quality acetate. You can customize your brand requirements on satin ribbons and cut or fold it accordingly. These labels are mostly preferred by lingerie and innerwear brands.

  1. Printed Taffeta

Although the name resonates a taffeta variety, this label is not exactly made of taffeta. It is called so because of the matte appearance of the rolls. It’s basic and paper-like quality makes it an ideal choice for imprinting care content for the pieces.

  1. Hang Tags

A hangtag is a great way to provide additional information about your products. It is a type of printed label which can easily captivate the buyer’s attention and usually affixed on the outside of the products or any items. You can customize the hangtag with a matte, semi-gloss or glossy finish.

  1. Care label

Care labels are necessary to educate and inform your potential customer about care instructions to help them take care of the products better. These can be woven, printed, satin, and adhesive depending on your brand needs.

Which type of label looks ideal for your apparel business? Get in touch with the leading label providers and create your own custom clothing labels. Request for a free quote here.  

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How Labels For Clothing Can Add Value To Your Garments And Your Brand

A clothing label is the perfect finishing touch for any garment. They add a professional finish to your craft items or clothing brand. A label adds your unique identity to your clothing and creates a finish that looks professional and helps people to easily differentiate your brand from others.

Whether you are adding labels to your craft items, workwear, or fashion brand: a garment never really looks finished or professional without them. Adding a label makes your brand easy to identify and can stand out if you create an eye-catching design.

Why Are Clothing Labels So important To Your Brand?

Labels create a fully branded finished package. If a person purchases an item of clothing and loves it, they are more likely to purchase again if your brand is easily identifiable. Below is how labels for clothing can add brand value to your garments.

  • Adding labels allows anyone to easily differentiate your clothing line and recognize your brand. Your brand will become memorable and be recognized for future purchases. If there is no label at all, how will they know where to get more of your garments?
  • Labels for clothing allow you to engage with customers. You can add your website or business details to a label to allow them to make further purchases from your clothing line. Allowing people to reach you and engaging with them in such a simple way will add value to your brand and increase brand recognition.
  • Going the extra mile to give your garments a professional finish will add value to the garments and your brand. Your brand will look professional and like ‘you mean business’ rather than just offering garments that have an amateur look.
  • Providing expert advice on how to care for the garments properly looks professional and will help customers ensure they stay looking high-quality for longer. If clothing is not cared for correctly it can quickly begin to look unsightly, resulting in the clothing being throw away and deemed as poor quality even when in reality it may simply be that the proper care required was not given.

Never underestimate the value of using your labels to market your brand and add a professional image to your garments. Showcase your brand using labels for clothing and make it easy for people to make future purchases if necessary.

Which Label Should You Add To Clothing To Get The Best Results?

Adding care labels to your clothing gives the person wearing the garment the information they need to care for it properly and keep it looking good. A centerfold label is perfect to add care instructions and is multi-purpose as you can also add the garment size on the other side, and your logo.

Adding a hang tag gives you an instant opportunity to communicate directly with your customers and give them more information about your brand. Hang tags definitely look the part and allow you to add a great deal of information that is relevant to your business, such as your website, logo, and contact details.

If you are looking for clothing labels you can design your own custom labels online that represent your brand. Whether you make your garments as a hobby or for your own clothing line, adding a label gives a unique finish that is personal to your brand and adds a quality finish.

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Starting A T-Shirt Business With T-Shirt Labels

Whether you’re starting up a t-shirt business, or a  full range of clothing items, there are a few steps you will need to follow. A t-shirt is a casual must-have for anyone to wear. They are comfy, popular, and can be designed uniquely to target different audiences.

Your first step would be to decide who your target audience is. You can focus your design and style around this. Once you choose whether to focus on childrenswear, sportswear, or a specific male/female audience you can focus on your design and manufacturing options. Find a niche in the market focused around your target audience to help you stand out ahead of the other t-shirt retailers out there.

The fabric you choose to create the t-shirts will depend on their use. The fabric used for sportswear will need to allow for the skin to breath, whereas childrenswear would need to be soft on the skin and hard wearing.

Your brand is a very important aspect of the design of your t-shirts. Spend some time creating your brand, logo, and choosing color schemes carefully as it’s best not to alter this once you begin manufacturing. A strong and unique brand is essential in the t-shirt industry to stand out above competitors and be noticed. Creating a strong brand adds value to your clothing line.

Once you have your target audience, brand, and design all wrapped up, it’s time to focus on the small details that are very important. T-shirt labels have a purpose and their importance shouldn’t be overlooked. Below are the types of labels you must add to your T-Shirts to ensure they are retail ready.

  • Care Content Label. These must be added to help the buyer care for their t-shirt correctly and keep it looking great. Add the recommended washing temperature, ironing, and dry cleaning instructions as well as anything else that is relevant.
  • Add the country of origin of your garment, so people know where it was made.
  • A size label, so people can easily find the most suitable for them. This should be easily accessible as customers will get bored if they have to search to find out the size.
  • Hang tag t-shirt labels are a great choice to add to a t-shirt if you want your brand to be visible. Whilst showing off your brand, you can also add size information and business details. These are attached to the outside of the garment and removed before wearing. Create a bold tag that catches peoples eyes and stands out.

You must decide on the cut you require for your t-shirt labels. A centerfold cut would be the most recommended as information can be added to both sides of the label giving you a lot of space and reducing cost. You should have enough room to add care instructions, the garment size, and country of origin to a centerfold label without it looking cluttered.

The Tags can be woven or printed and are fully customizable to suit your requirements. Incorporate your brand, color schemes, and logo to increase brand recognition. People will recognize your garments wherever they see these tags.

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Athletics Labels For Your Club Wear: Do’s And Don’ts

The clothing you choose for any type of sport can influence your performance. The clothing must be designed with your specific sport in mind and that includes the correct design with the most suitable labels.

If you have your own athletics club you may be looking to unite your team using athletics clothing. If you are, it’s so simple to do by adding a fully customized label to athletics garments helping your team feel as one. With the right athletics labels you have the added bonus of advertising  your club at the same time, so make sure they look great.

If you’re thinking of your team as a walking advertisement for your club, then do take time to create a simple, but effective design. Everywhere club members go wearing their clubwear people will see it, and often be intrigued as to what sport they do, which brings the focus to the label with the logo. Add your logo, website, and make sure you are 100% happy with your athletics label before you go ahead with production.

  • Do choose something that is durable for your athletics labels, such as a woven label. The threads are pre-dyed and are woven tightly on a loom, so are very durable. Woven labels are made from polyester making them tough and ready to withstand wash after wash.
  • When preparing the label consider the size of the garment it will be attached to. Any clothing needs to be comfortable, especially athletics wear, so ensure the label isn’t too big for the garment whilst also ensuring it isn’t so small that it has no purpose.
  • If you are unsure whether to offer athletics wear for your team, do remember that it’s important to wear clothing that is suitable for the sport you are in. If you don’t, then you may not perform your best, or may be uncomfortable. With this in mind it’s easy to make the decision that clubwear is beneficial to any athletics team members.
  • Don’t try to cut corners and opt for cheaper athletics labels. The label must be high-quality and be able to withstand the regular washing that athletics clothing requires. A faded label that looks worn won’t add a good image to the reputation of your club.
  • Don’t overthink your design. You will be surprised how effective a simple logo can be. Reflect your clubs brand and color scheme in the design of the logo and keep it simple. On the label, if there is plenty of space, you can also add your website to market your club whenever your team wears their clubwear. Give your team an exclusive style that represents your club.

Once you have designed your label and chosen the relevant type that is fit for its purpose, you can choose to receive a simple quote in just a few clicks. You provide the artwork and receive a free sample of your finished label before you are ready to order. See the finished label before your order to make sure you are 100% happy.

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Top Eight Uses And Tips For Fabric Labels In 2018

Whether you have your own clothing line, or you enjoy creating craft garments, there are essential uses for labels on your garments. Labels are a great way to get important information across and reinforce your brand. One of the quickest and easiest ways to brand your clothing is using labels. There are so many uses in adding labels to your garments; many are essential and many will give you the desired professional finish.

Continue reading Top Eight Uses And Tips For Fabric Labels In 2018

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