Author: Xpresa

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5 Tips to Reduce Clothing Waste

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Whenever people talk about pollution and the deteriorating quality of soil, we automatically tend to attribute it all to plastic. However, along with all that plastic, the waste that we throw out of our closets also has a role to play in degrading the Earth’s environment. *Reports suggest that about 1.92 million tones of textile waste ends up in the landfills every year and by the year 2030 the apparel industry will be responsible for over 50% of the global emissions. These figures and their expected growth rates are absolutely alarming and its high time people make conscious efforts towards reducing clothing waste.

Here are a few quick tips to get a head start.

Buy from sustainable brands:

If every individual decides to buy from brands that make sustainable clothing, this issue of clothing waste will be eliminated from the roots. Brands that are conscious about the environmental impact of their products not only use sustainable practices in every step, they also partner with vendors that believe in doing the same. Xpresa Labels is one such brand that has always been at the forefront of creating high quality and sustainable apparel labels and has partnered with many clothing brands and supplied quality labels made in a sustainable manner.

Buy less and keep the clothes longer:

If all of us can start buying only as much as we need, waste management will never be as big an issue as it is today. Most of us buy clothes on impulse and then leave them in the closet after just using them once or twice and then discard them without even thinking about where they will land. If this unnecessary hoarding can be stopped, waste generation too can be effectively controlled.

Avoid clothes made of fabrics that use fossil fuels in production:

Materials like spandex, synthetic, polyester, nylon and acrylic are made from fossil fuels. People should avoid wearing garments made from these materials as not only does their manufacturing process harm the environment, their disposal is also quite taxing on the environment. When these materials and their accessories like the, zippers or apparel labels used in them are discarded in landfills they pollute the soil and when incinerated, they pollute the air. From their manufacturing to disposal, these materials harm the environment in every possible way.

Repurpose old clothes:

People must try to use every garment for as long as they can and the best way to ensure this is re-purposing. With a little bit of creativity and sewing skills, these faded or worn out clothes can be given a new life. In fact, many designers have even made big businesses by repurposing old clothes and selling them to their niche customer base.

Buy pre-loved clothes:

Many a times, people simply discard clothes even when they are as good as new because they may have outgrown it. There are many vintage shops, thrift stores and resale stores that sell such products. People should also open up to the idea of buying these clothes in order to avoid wastage and save the environment.

Reducing clothing waste requires the conscious and cumulative efforts of people. And this will happen only when more and more people are sensitized about the ill effects of the increasing clothing waste. Environmentally conscious companies and individuals are taking proactive steps in this regard and positive outcomes can even be seen in many areas.

Resource:
https://earth.org/statistics-about-fast-fashion-waste/

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5 Ways to Design a Clothing Line

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Many fashion lovers who are bubbling with new ideas aspire to design their own clothing line but never take that leap owing to lack of proper knowledge. Designing a clothing line is as exciting as it sounds and if everything goes right can create a huge business. However, to create something big, you have to take that first step and start and here’s how you can go about it.

Create your niche:

If you want to get noticed and your clothing line to be a success right from the beginning, you have to establish a niche. You cannot just make generic clothes and expect to get noticed right from the beginning. You can thus try to make specific products like riding gear or comfortable gym wear or even specialize only in bottom wear for men or women. The choices are unlimited; you just have to make sure that you have a clear vision of what your clothing line should comprise.

Know your target customers:

Once you have identified your niche you must also identify your target customers. In order to know about the choices and preferences of your target customers you can check out various fashion blogs, read fashion magazines and even try to visit exhibitions and fashion shows to understand people’s reactions and assess their need. Once you are able to identify the gap or the particular product that you know your customers need you can design and place your apparels right there and target that particular customer base. This will give your brand immediate traction and help you build your business.

Maintain consistency in designs and concepts:

In order to make your brand recognizable you have to maintain consistency in designs and logo. Each of your clothes should have your signature style which can differentiate them from other brands. With this unique approach you can make your products extremely desirable for your target customers.

Create an eye-catching label:

Besides making the apparels desirable, you also have to work on your branding. And in order to create that strong brand statement, you must first create an eye-catching logo and design a quality label. You can always get in touch with a clothing label maker online and seek professional help with designing and manufacturing the labels.

Xpresa Labels, which has been at the forefront of making custom labels since its establishment in 2002 is a trusted brand that offers bespoke labels at the most competitive prices. They have a wonderful user friendly portal via which customers can upload their designs and place an order with Xpresa Labels to manufacture the same. You can always use their services to get superior quality labels in no time.

Solidify your concepts:

After sorting out the basics you must also work on solidifying the concepts. This should include selection of a specific color palette, the particular types of garments that you want to feature and the materials that you want to work with. Once you have identified these, you can get into the costing and accordingly start with the manufacturing and placement of your product in the market.

The process of creating a clothing brand is certainly exciting but it is quite time taking and requires the collaboration of several people with expertise in different areas. Thankfully, in this technology driven world, just like you can connect with a clothing label maker online, you can also connect with people with experience and expertise in the domain, from all over the world with just the click of a button. Therefore, in order to create your clothing line, you need to be resourceful and think out-of-the-box to come up with something unique.

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Beginner’s Guide To Designing That Perfect Label

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A good quality professionally designed label speaks volumes about a brand. The label not only gives vital information about the brand, it also speaks volumes about the quality of the product. A professionally designed label by a reputed label maker like Xpresa Labels can go a long way in enhancing the brand’s image. Xpresa Labels has been at the forefront of providing custom quality labels and tags at the most affordable prices.

People can always upload their logo and design specifications on Xpresa’s self-designing portal using which the company can manufacture and deliver quality labels as per the customer’s choice. And here are a few tips on how people can design their labels to make them coherent with their brand’s image and product.

Use the best possible tools:

Xpresa Labels offers an easy-to-use portal where people just need to follow the steps and upload their design to get the label made. However, those who want to do it independently would need some sophisticated tools and software with the help of which they can design the graphics as well as give shape to the label. Use of professional tools is absolutely necessary to get professional looking labels.

Keep the Product in mind:

 Before designing the label, it is also very important to keep the product package in mind. For instance, if a sports label has to be designed it has to be done keeping in mind the kind of products the company manufactures. For instance, the label should be such that it is prominently visible on small products like tennis balls as well as bigger items like rackets.

Include only the most important information:

While designing the label, one has to make sure that it is clutter free. It is as such important to include only as much information as may be relevant to catch the customer’s attention or convey important details. Especially, if it is a sports label, the information has to be displayed very tactfully.

Make all the information clear and readable:

While designers should try to keep the label clutter free, they should also try to ensure that the information is clearly readable. The brand name as well as the product name should be clearly defined so there is no confusion at all in the customer’s mind. The space distribution in the logo should be done in a way that the brand’s readability is not compromised.

Be consistent with the logo:

While designing the label one has to make sure that the brand’s logo can be appropriately displayed. The spatial arrangement should be such that the logo or the fonts do not get distorted as that creates a very negative impression about the brand.

Use an interesting combination of fonts:

Along with the brand’s logo, other relevant information should be strategically displayed on the label with a smart combination of fonts. Designers can use ornate, bold or modern fonts to display the information clearly as well as creatively.

Therefore, while designing the label, the designer has to primarily keep the readability factor in mind along with the aesthetics. A tastefully designed label goes a long way in establishing the brand’s position in the market and as such it is always best to be as creative as possible in designing one.

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Key to Building Customer Relationships with Effective Label Designs

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In today’s business ecosystem, maintaining good customer relationships is the key to success and there are different ways to achieve this. Showcasing quality labels that present the brand’s vision and provide customers the necessary information required to use the product is also an effective way to building strong customer relationships.

Xpresa Labels is a trusted label manufacturer that has been making quality labels since 2002. They have partnered with several brands and created extraordinary labels that have ensured repeat purchases of the product. Xpresa Labels has expertise in making custom quality hang tags, furniture labels, high quality woven labels and more. And here’s more on how their label designs have helped in building customer relationships.

Building strong local connects:

With the help of creative labels, brands can establish an effective local connect and give their products that special dimension that can make them stand out from the rest. This strategy works very well with products like food items as well as handicrafts as these are mostly bought for their uniqueness and local flavors.

Telling a Story:

Brands can also enhance their marketing efforts by telling customers the unique story of their journey. They can use interesting graphics on labels with satin printing and create a strong imagery of the procurement and processing of the particular product. This not helps in establishing a better connection with the customer also establishes a trust that comes with knowing a brand inside out.

Establishing a niche for the products:

When brands create labels that show the local connect or the story behind the procurement and purchase of a product, they tap into a niche market. And customers who particularly like such unique products belonging to a certain niche take pride in purchasing and procuring them. This works as a very powerful tool in establishing that relationship with the customer.

Creating Event oriented CTA:

Many marketers are also experimenting with labels that help with event oriented call to action. One way of achieving this is satin printing a QR code on the label on scanning which, customers can get the link to some online event or even get the link to download the passes for some concert or exhibition.

Creating redeemable coupons to give back:

Giving back to the customers for their association with the brand is an effective way of building a strong relationship. Many companies are as such using the hang tags to print redeemable coupons which the customers can always carry with them to the store to avail discounts and surprise gifts. Along with thanking the customer, this strategy also helps in driving repeat purchases.

While all these strategies are certainly effective in making a lasting impression in the customer’s mind and driving repeat purchases, they also add great value to the product.

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Here’s how to make a Sustainable Fashion Brand

Now that people all over the world understand that further deterioration of the Earth’s environment can have catastrophic consequences, conscious efforts are being made to sustain the Earth’s environment.

Right from individuals to communities and businesses, all are proactively doing their bit to save the planet and switching to a more sustainable lifestyle. Businesses too are contributing to this effort and adopting sustainable processes to reduce their carbon foot print. In the garments’ industry too many manufacturers have adopted sustainable practices in their process flow and are offering customers sustainably made products of the highest quality. Right from their labels to the packaging material, everything these brands use is biodegradable as well as made from re-cycled products.

Xpresa Labels is one such business entity that has helped many garment manufacturers in their efforts of making their brand sustainable by offering a host of options in eco-friendly labels. Xpresa Labels makes the best quality custom woven labels, adhesive labels, printed labels and more, which brands can proudly showcase with their products.

While Xpresa Labels is there to help you with eco-friendly labels, here are the other things that you can do to make a sustainable fashion brand.

Build an environment friendly facility:

For a sustainable fashion brand it is important to ensure that everything, right from the facility to the process has the least impact on the environment. To ensure this you must try to restore and build your manufacturing unit on some damaged land which is also free from critical species. Alongside, the manufacturing facilities should also meet the highest standards in terms of emissions as well as energy consumption so as to minimize wastage in any form. Moreover, you should also try to ensure that drainage channels have a proper catchment system so that the microfibers do not mix with and pollute the waterways.

Be careful with the dyes and detergents:

In the garment industry, dyes, bleaching agents and cleaning agents have an important role to play as they are used in large quantities. And it is extremely important to select them with great care so they do not pollute the surrounding water bodies. Use of natural vegetable based dyes and other mild cleansing agents is as such a must if you want to build a sustainable fashion brand.

Source raw materials very carefully:

In the garments’ industry fabrics of various kinds make up a chunk of the raw materials and sourcing the right kind of raw materials is often the biggest challenge to address. You must try to source fabrics locally in order to cut down on the burning of fossil fuels that goes in the transportation. Additionally, you must avoid the use of fabrics, the manufacturing of which takes a toll on the environment. Also, the raw materials you source should be consciously sourced to avoid wastage and the goods you produce should be of the highest quality so they last long and can be recycled at the end of their life-cycle.

Have a robust waste management system in place:

For a fashion brand to be truly sustainable it is also very important to ensure that the manufacturing unit does not add on to the already burgeoning problem of waste management. To ensure this, you must have measures in place to reduce mistakes and prevent wastage of fabric, use sustainable materials for packaging as well as have a repair and upcycling program in place to close the loop of the garment’s lifecycle.

Xpresa Labels, which is highly trusted by clients for their sustainably made adhesive labels, woven labels, printed labels and other such bespoke labels, is always willing to work with and share their knowledge of fabrics with fashion brands to create such environment friendly products.

 

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Overview on different kinds of Hang Tag printing methods

The popularity of a brand immensely depends on the efforts that go into establishing its presence in the market. The branding and marketing efforts compliment the product quality and design to ensure its success. Right from the stitched labels to the hang tags, all play a crucial role in enhancing a brand’s overall image and ensuring its success.

Xpresa Labels is a reputed label manufacturer that has been making different kinds of premium quality labels since 2002. They have expertise in making a variety of hang tags, furniture woven labels, printed labels and more. Customers highly appreciate the variety of labels and prints that they can get with Xpresa Labels. Today we shall take a closer look at the different types of hang tags by virtue of the printing methods that people can get from Xpresa Labels.

Gloss Lamination:

As the name suggests, these hang tags have a glossy finish owing to the gloss laminate that is applied on them. The gloss laminate makes the surface more reflective which makes the tag look shiny and helps in quickly grabbing attention.

Matte Lamination:

People nowadays are quite fond of the matte finish and often associate the same with premium products. Matte lamination of hang tags is as such gaining immense popularity as furniture woven labels as well. The content printed on the tag is simply protected with the help of matte lamination to give it a softer and muted look.

Foil Stamping:

This is another interesting way of making a swing tag stand out. In order to make these swing tags, a metallic foil is bonded to the paper with the application of heat and pressure. This method of metallic foiling gives the tag a realistic metallic gloss and also makes the tag more durable. Such tags with metallic foils are quite durable and also enhance the overall look and feel of the product.

UV spot Finish:

Spot UV helps in adding depth and contrast trough different levels of shine and texture and this technique is also used in making hang tags. In the hang tags, mostly the logo or brand name is highlighted using this technique. With the application of a special Spot UV varnish, the area highlighted with this technique gets a beautiful shine.

Metallic PMS Printing:

In this method, a special variety of ink containing real metal particles is often used. In order to get the best shine and finish using this technique, it is important to apply multiple coats of paint. This method of printing also helps in ensuring that the hang tag stands out and compliments the brand it represents.

Embossing:

Hang Tags made using this technique can be often seen with leather accessories as well as some premium men’s clothing brands. In order to get the raised texts, plates are pressed onto the paper. The text is then colored using foil or different kinds of ink. This technique works perfectly well with thick paper as that helps the raised letters stand out clearly.

Debossing:

As you may have already guessed from the name, debossing is the exact opposite of embossing. In this technique the texts are indented into the paper, and the same is highlighted with the help of ink or even the process of foil stamping.

While these techniques are most commonly used to make hang tags for garments and accessories, for products like furniture, even woven labels can be used for the hang tags as any coarse or hard material can even damage the product.

Hang tags are available in all shapes, sizes and designs and can always be customized as per the client’s needs. Xpresa is the market leader in making bespoke labels and can provide customers the most outstanding designs in hang tags.

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Ways to make the Labels more sustainable

With increasing consciousness about adopting a sustainable way of life, different brands are realigning their practices in order to reduce waste as well as recycle all the waste generated. It has become extremely important for brands to showcase their efforts in reducing their carbon foot print in order to gain the trust of customers.

Xpresa Labels has helped many clients level up their efforts in making their products environment friendly by making their labels more sustainable. Since its establishment in the year 2002, Xpresa Labels has been making high quality custom woven labels, hang tags, adhesive labels and a variety of other kinds of labels for a plethora of clients. They follow sustainable manufacturing practices and also encourage their clients to adopt sustainably made labels. Drawing from their practices, here’s an overview on a few ways to make labels more sustainable.

Facilitate Recycling:

In a label manufacturing unit, it is extremely important to ensure that the products being used generate recyclable waste. PET bottles that contain ink for printing form a large portion of the waste which can be recycled. It is important to ensure that the ink does not contaminate the PET bottle as that will interfere with the recycling process. Pressure sensitive and shrink sleeve materials can be a great alternative here.

Use Recycled Materials for making the labels:

Using materials like re-cycled polyester from post-consumer waste and organic fiber can be a great way of ensuring that the labels are more sustainable. Using the same material used in making a garment in making a label can also be a great way of ensuring that the complete product is recycled at the end of its life cycle.

Use sustainably sourced raw materials:

Labels may seem to be a very small part of a product but even they need to be made sustainably in order to reduce the product’s overall carbon footprint. Using FSC certified papers and other such raw materials is a great way of ensuring that the labels are sustainable and will decompose in no time. Since these products are made from responsibly managed forests, it is absolutely worthwhile to invest in procuring them as they will eventually lead to a better tomorrow and lessen the mankind’s dependency on fossil fuels. Not just papers, even bio-based films are available which can be used to make quality labels.

Optimize the size and manufacturing process:

Optimizing the products and the manufacturing process is always a great way to reduce waste and decrease energy consumption. Steps like reducing the picks per centimeter or the weft density of the custom woven labels can be a great way to save on the yarn as well as downsize the label’s dimensions. Also, by adjusting the size of the label to fit in more, manufacturers can decrease the need for adding multiple labels for different kinds of information. Xpresa Labels has mastered the technique of creating sustainable labels and can immensely contribute to the whole effort of adopting sustainable labels in all kinds of products with their experience and expertise.

Make intelligent use of spent liner:

The liners used in adhesive labels also contribute to a major portion of the waste generated in label manufacturing. It is as such important to find ways and means to make intelligent use of the spent liner and even recycle it. The spent liners used in the labels must be free from contaminants so they can be recycled and reused. Also, care should be taken to pack them in a more compact manner so that more can be transported in one go.

All these efforts aimed at reducing, reusing and recycling can significantly help in making the labels more sustainable and contribute towards building a cleaner and greener tomorrow.

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Garment Labels: Some Unique styles that stand out

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A clothing label may seem like just a little piece of fabric but it is way more than that. A clothing label carries all the vital information about a brand and often plays an important role in influencing people’s purchase decision. Custom designed labels add a special appeal to the apparel and ensure that the manufacturer’s brand identity is well established.

Xpresa Labels is one of the most trusted label manufacturers that have been making bespoke labels since 2002. They make high quality woven labels, printed labels, hang tags, furniture labels and more. Xpresa Labels has made a strong foothold in the industry with their quick deliveries and unique designing services.

Along with the usual woven or printed labels, at Xpresa Labels you can also get some unique designs such as the following custom made ones.

Beaded labels:

These labels stand out and never fail to catch the eye whether they are put at the back of the apparel or in front. The beads used here can be of varying shapes, gloss and colour and are extremely effective in making a bold statement.

Die Cut Labels:

These labels have a unique shape and look distinct because of the precise cut and finish that they have. The label is fashioned in the form of a little pillow and the brand’s logo is imprinted on it. These labels are not too big and are often used as a zipper pull.

Studded Labels:

Often found in very expensive and fashionable garments, the studded labels also help in creating a unique statement. These labels amplify the garment’s sophistication and appeal and give the wearer that feeling of wearing a premium product.

Sequential numbered Labels:

These labels are primarily used to prevent counterfeits from duping customers. Manufacturers put a specific number code on each label which not only helps in quick identification of the product also helps in retrieving relevant details about the product.

While these label designs certainly stand out, certain specific techniques are also used to ensure that the label never fails to catch the eye. Here’s more on the techniques.

Color selection:

It is important to ensure that the label does not blend in with the garment and that can be done by ensuring that the label is of a completely different color. The stark contrast in both, color and fabric can ensure that the label stands out and looks distinct.

Font Selection:

The font selection should be such that it is legible as well as uncomplicated. Ideally, the font used in making the logo should be similar to that used in the rest of the content presented. This creates a sense of seamlessness and is always appreciated by customers.

Label Placement:

For the label to stand out, it must also be placed in a position that catches the eye. Positions like the sleeve folds, zipper pulls as well as the place where the front and back fold of garments like long shirts meet are some very good positions where the label will stand out.

Whether it is high quality woven labels or printed labels, adding a little bling as well as being a little creative with the presentation goes a long way in helping the label stand out. Xpresa Labels has the experience and expertise to create bespoke labels of the highest quality that can go a long way in enhancing a brand’s image.

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4 common mistakes to avoid while ordering custom clothing labels

Labels play a very important role in establishing a brand’s identity and enhancing its image. It is as such extremely important to carefully select the labels so they are compatible with the brand and are in sync with the product’s identity.

Xpresa Labels has been in the business of label making since 2002 and have catered to a host of clientele with varied requirements. Right from woven labels to printed labels and damask label clothing, they have expertise in printing all kinds of labels and creating all kinds of complex designs. Having worked with so many different kinds of clients, they have seen the different kinds of mistakes that people make while ordering custom clothing labels and how these mistakes result in loss of revenue. Here’s more on some of the common mistakes to avoid while making custom clothing labels.

Carelessness while designing the label:

Many a times, while designing the labels on their own or uploading one on a website that makes custom labels, people tend to make mistakes with the color, font, pattern and even the spellings. When such carelessly done labels are printed, they not only hamper the brand’s image also create a very negative impression about the owners in the minds of the customers. People should thus be extremely careful while ordering custom clothing labels online.

Reluctance to check the art proof:

Checking the digital art rendering and sew out sample is another crucial step that many people tend to bypass in the label making process. This is however one mistake that people must avoid at all costs as this gives the correct picture of the size, the color, font etc. By rechecking the art rendering, people can always avoid mistakes if there is any. It is a good practice to sew out sample before ordering the final batch. This step is not only crucial for the individual ordering the label but the label manufacturer too as it eliminates all the double work.

Not adding enough sewing allowance:

For a logo or brand name to stand out prominently, the label must be sewn onto the seam with great care. People often forget to look into this and evaluate the amount of space that may be required to properly sew the label onto the clothing. For labels that must be sewn into the seam it would be enough to leave a space of .25”and for those that must be sewn on all four sides, leaving a space of .125” should be enough. The space left should be such that when sewn, the logo is centrally positioned.

Not ordering well in advance:

Not ordering the labels on time and trying to rush the production team to get a batch ready in the shortest possible time is another big mistake that people often make with custom label orders. Right from the damask label for clothing to the printed satin labels, getting the labels ready to ship requires a certain amount of time and rushing only makes the whole process very difficult for the manufacturers. It is as such advisable to order well in advance so there is ample time to check the proofs, rectify errors and then process the final order.

In order to avoid getting a whole batch of poorly made labels it is always good to look into all the aspects of the product, evaluate it carefully and then place the final order. Customers should also do their bit to understand the market sentiments and competition before ordering custom labels.

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Types of Folds and Cuts used in making Clothing labels

Apparel designers and manufacturers have to pay a lot of attention to different aspects of the garments in order to ensure that the individual wearing a particular piece is absolutely comfortable and the apparel too stands out in the crowd. And out of the many things that need attention, the labels are perhaps the ones that need careful planning as they carry the brand name and in most cases are in close contact with the wearer’s skin too.

Xpresa Labels, which is one of the best woven label manufacturers in USA has been catering to a wide range of customers since 2002. They have made a plethora of quality woven as well as printed labels and catered to a diverse clientele. Owing to the premium quality of labels they offer as well as the many options in terms of fabric and fold that are available with them, Xpresa has always been the number one choice for designers and crafters. While, the choice of fabric available with them has been extensively spoken about, here’s more on the different kinds of cuts and folds available with them.

Straight cut woven labels:

These labels are very easy to use and are often procured whenever there is a bulk requirement. As the name suggests, there are no folds in this and they are simply cut straight. Although these labels are mostly sewn on the top, some people also prefer to sew them on two sides. The edges of these labels are heat sealed which prevents fraying and increases the longevity of the product.

Center Fold Woven Label:

These labels are characterized by a prominent center crease. They are usually sewn into a seam and the crease is made in such a way that the label lies flat. The advantage of using these kinds of labels lay in the fact that both, the front and back of the label can be used to display the brand name as well as the care instruction if any.  Although many people also refer to these labels as loop labels, there is a stark difference between the two as the center crease is missing in the loop labels. The center end fold is a variant of the center fold which is mostly used on the outer hems of blouses or pant pockets.

Manhattan Fold:

These folds are designed to give a unique look and soft feel to the labels. These are almost always sewn on the hem tags and invariably give a very clean look. These are quite similar to the centerfold label but the folded upper part which works like an envelope’s flap to tuck the lower fold in makes it different from the centerfold labels.

Mitre Fold:

This is a dual purpose label which not only carries the brand name, serves a practical purpose too. Ideal for brand names and logos that fit best in a rectangular shape, these labels have the ends folded up to create two flaps that can be sewn into the seam. The label is supported by these flaps giving it an appearance of hanging from two tabs. This structure also creates a hook loop which people often find very useful while hanging the clothes.

While these are the most common label folds used by reputed woven label manufacturers like Xpresa labels, other variants like the custom die-cut labels and woven patches with overlock stitch on the rim can also be seen in many brands. Reputed manufacturers offer a plethora of options to the customers to choose from according to their needs.