Author: Maggie Smith

You’re probably thinking that tags on clothing aren’t of major relevance to your business, but they play a part in brand recognition and customer expectations. They add a personal touch and can include useful information that your consumers may benefit from. They don’t have to only display the price of the garment, they can be jazzy, eye-catching, and represent your brand. Shoppers that are unsure whether or not to purchase your clothing may be encouraged to make a purchase with strategically placed tags that show relevant information.

Can hang tags for clothing really improve your brand?

Customers expect to find tags on clothing nowadays, and if they aren’t present this can negatively impact their decision to buy. If used properly, a hang tag can improve your position in the market amongst competitors and portray a professional business.

There is necessary information that should be included on your tag, which can make it challenging to get the design right. What should you include to improve your brand with such a simple addition to your clothing?

• The first thing you must add to hang tags for clothing is your brand or logo. If you have a tagline add that in as well.

• Any relevant information needs to be displayed as this will be what the customer is looking for. This could be price and size, and anything else you feel is significant to the product.

• Include your company information, such as website, contact number, and social media information as this goes home with them.

• Include care instructions if you prefer, but these are also suitable on inside garment labels. Do, of course, consider displaying care instructions if there are specific washing requirements, such as hand-wash only.

The challenge you may find when designing your hang tags for clothing will be ensuring they appeal to your average customer as you don’t want to restrict your target audience. In today’s competitive clothing marketplace, your tag should stand out and look appealing. This will help get your business noticed and increase brand awareness. If you are building a strong reputation for your brand already, utilizing a tag will ensure that consumers know immediately they are buying a high-quality product. By catching a customer’s eye and giving them relevant information right in front of them, they are more likely to buy.

The size of the tag should coincide with the size of the garment. They need to be seen, so can’t be too small, but will look untidy if they are too large for the garment. Keep them clear–cut and to the point. Create a clean and informative design to portray your brand across in a positive way.

Help your business get noticed using hang tags. Improve your brand and stand out above competitors. Don’t let your garments hide away, use bold, attractive colors and your logo to enable your brand to become recognisable, commanding attention. Taking the time and effort to produce a tag adds quality and a professional touch to your clothing while putting your brand out there to be recognized in future clothing purchases.

A brand without a label is like a body without a face. If you think you can do away without a label then that is possibly the worst marketing mistake you can commit to your business. If you already have a brand label and are not being able to reap the expected benefits, then it’s time you redesign your brand logo and give a facelift to your labels as well. You can get started by designing your custom clothing tags and labels online with the help of an easy-to-use design tool.
What do I get started?
First and foremost, conduct a market research on the brand colors and fonts that might have the maximum potential to capture the attention of your target consumers. Based on that, make a blueprint of your logo design and content.
How do I use the design tool?
• Label text: Once you’re done with creating a final blueprint of your label design you can open the design tool. You will be given the option to enter the content on the first, second, third, fourth, and fifth line. It’s not necessary to fill up all of the lines unless it is absolutely necessary. Try not to clutter the label with too much content.

• Label size: The size of the label depends on the type of product. Enter the size within 0.5 to 3 inches for both the length (height) and width (Left to Right).
For clothing labels, the standard length ranges from 0.9 to 2 inches. The standard width is between 0.5 to 0.9 inches.
The length of the care content labels ranges from 1.97 to 3 inches. The width is generally from 1.18 to 1.5 inches.

• Color scheme: Choose the text color and background color wisely for an eye-catching label. The color palette of the design tool has all those colors that will make for an appealing brand label.

• Font selection: Font plays a key role to complete the entire look and feel of the brand label. Don’t just randomly choose a font just for the heck of it. Seek help for a professional designer who would help you with this. The design tool offers suave fonts like Arial, Berlin sans, Bookman Old Style, Calibri, Century Gothic, Freestyle Script, Impact, Kristen itc, Lucida Sans, Tahoma, Times New Roman, Trebuchet Ms, and Verdana.
• Font size: The font size ranges between 8 and 48. Keep it small and simple to understand.
Double check the details once again and then submit the details to receive an instant free quote.

You can check out the samples of custom woven labels, printed labels, hang tags, and care labels here.

Are you a budding entrepreneur who’s planning to launch your clothing line anytime soon? Have you given much thought about the clothing label? If not then it’s high time you equally pay heed to the label type and tags as it will serve as your visiting card and lend a distinct identity to your brand.

By creating a custom printed or woven label you will be able to influence the purchasing decision of a lot of potential customers as most of them look up to the brand label and then decide to buy the product.  The best feature of creating a custom label is you will be spoilt for a variety of choices. You can personalize the shape, cuts and folds, design, color, logo, font, and the concept of the label and tags.

How to create the design

You can enlist help from  where you need to insert the length, width, font type, font size, text color, background color, and label size. You can create your label template and select the type of material you would like to apply.

You can also take control of the increasing, reducing, or resizing the label size and content. These design tools will also ensure you don’t misprint the content and offer the flexibility to provide the file format including a simple design, MS Paint, Clear Sketch or the font written in an email with requested positioning and layout.  The label makers will provide you the sample within a few days to ensure your label is ready to be printed in bulk per your requirements.

The label content

A custom label consists of minimal or detailed information based on the business requirements of the client. Generally these are the main features that should be included in the clothing label, tags, and hangtags:  The brand name, tagline, product name, size of the product, batch number, ID, address of the manufacturers, warning, care instructions, barcodes, interesting trivia of the brand, and other information relevant to the product and brand.

The type of label

Woven or printed, you need to decide the type of the clothing depending on your budget. You will be offered with woven labels, which can be satin, taffeta, and damask. Woven labels are created by using threads that are projected through a loom to provide a high level of detail similar to embroidery but with much more sophisticated stitches and finish.

You can also create printed labels with satin and hang tags. The printed labels are a more affordable option than the woven labels which are created using high-quality ink.

So you’re all geared up to launch your clothing line but still left with one of the most important things – creating good clothing labels. Custom clothing labels can be the best solution to get it just the way you want it to be. There are a host of platforms which will assure you with high-quality deliverables. The challenge is to pick out the ideal label maker aligned with your business requirements. Here are some of the things you should consider when you opt for ordering your custom clothing label.

• The label-type factor

The label makers should give you the flexibility to choose different types of labels tailored to your budget. Woven and printed is the most common type of label which is usually considered by clothing line businesses. Woven and printed labels again are categorized into various types like Satin, Tafetta, Damask, and many others.  

• The cuts & folds factor

Check if you are able to choose the right cuts and folds for your label. Center fold, end fold, Mitre fold, and Manhattan fold are generally considered for clothing labels. Straight cut, Circle cut, and custom Die cut are common types of label cuts.

• The logo & design factor

This is one of the crucial parts that will determine the fate of your brand name. Create your brand logo and design wisely to ensure it has a connecting factor with your target customers. You can opt for online label design tools where you can choose the label size, font, text color, background color, etc. You should be able to submit your designs in file formats like .jpg, .pdf or .ai files. To learn how to make your custom clothing label attractive, 

• The time factor

Make sure the label maker doesn’t take an eternity to deliver your bulk order. Once they receive your quote, they should send you a custom quote with appropriate samples within a day or two. Once you decide on purchasing, the order should not take more than 15 days to reach you.

• The cost factor

How will you ensure that you are given value for money from your label maker? There should be no catch when they say things like, ‘No upfront cost’ ‘No Hidden cost’ or ‘Free set-up fees’. They should call a spade a spade and stick to what they promise.

• The durability factor

You wouldn’t want your label content to fade away by a couple of washes, isn’t it? Make sure the label makers send you samples that establish the high-quality and longevity of the labels. Please note, woven labels are much more durable than printed labels because woven labels are woven in a high-quality thread and printed label content fades after several washes. However, printed labels are much more cost-effective than woven labels and it is used by a lot of big clothing brands.

Last but not the least; please go through the privacy policy and terms and conditions thoroughly to stay on the same page with your custom clothing label maker.

A consumer is always on the lookout for a brand label that matches their taste and preference. They decide whether to buy or not to buy a product based on the brand label and its content. But a lot of companies are still not sure what type of label is suitable for their products. This blog is a rundown of different types of labels to help the businesses choose the right label for their brand.

Woven labels

These types of labels are created with high quality weaving material and woven touches to assure durability that can be tested under harsh conditions. The price of these labels depends on the customization of color, content, size, and cuts. These are woven by different types of looms according to the requirements of the client. These are generally preferred in clothing line business and the labels can be produced in various forms like high definition, damask, satin, and taffeta. Woven labels are used for products like children wear, t-shirts, pet products, sportswear, Men’s and women wear, etc.

Different forms of woven labels

High definition woven labels: These labels are created with the highest quality weaving material with more number of thread counts for a smoother finish and cleaner cut.
Damask woven labels: These labels are prepared by using soft texture thread to fill in more details of the brand and product.
Satin woven labels: As the name suggests, these polyester blended labels are created by using needle or broadloom set up assuring a smoother texture.
Taffeta woven labels: These labels are also polyester based and are used for products that cannot be exposed to skin.

Printed labels

Printed labels are more a cost-effective alternative that are popularly used by a lot of big brands. These labels are imprinted with ink and unline woven labels these are susceptible to fading away with frequent washing. However, a good label maker will assure high quality ink for more longevity. They can also be used for hang tags with different types of printed touches like matte, glossy or semi glossy. Printed tags are mostly favorable in businesses like clothing line, fashion and lifestyle accessories, home accessories or industrial uses.

Adhesive or Heat seal labels

Adhesive labels are pressure sensitive labels that can be printed or woven and are used for products that are not exposed to washing and rubbing. These peel and stick labels are generally used for items like industrial products, glassware, shoes, medical equipment and devices, stationery products, etc.

If you’re into clothing line business, you should focus on the type of size labels. Size labels again can be printed, woven or peel and stick.

Now that you know the different types labels that can be ideally used for your company, you can order clothing labels or any other types of labels at lowest prices. Simply upload your design here or use Xpresa Label’s Design Tool.

No matter what the industry or market, a brand’s aesthetic–any visual representation of the brand–is incredibly vital in maintaining a customer base and catching the attention of new customers. There is perhaps no industry where this is truer than the clothing industry. In addition to creating a cohesive and distinctive style for a brand in the clothing itself, a clothing brand will have a specific aesthetic with their advertising and more specifically their label.

Why the label?

A clothing brand’s label can be everything. This is no overstatement. A clothing brand’s label can be the most vital element among everything else that goes into a product. This is immensely true when you look at brands like Levi’s. Their label is simply a tiny little red tag with the word “Levi’s” on the back pocket, and any pair of jeans with this tag is instantly recognizable. There is no better way to build a clothing brand than by letting it be known when people like and wear your clothing, and the subtle but distinctive Levi’s label is a perfect way to make this happen. Their advertisements are walking down any street at any time of day, and the wearers don’t have to be self-conscious about being a walking advertisement. If you want to know what jeans someone is wearing, it’s easy to find out.

Another example of the importance of labels with clothing companies is with high-end fashion brands. With many of these brands, the price of any given item is determined solely by the label. Take any piece of Gucci clothing and remove the label and it instantly loses just about all value. In this sense, a label can be worth thousands of dollars. Another point to make here is that a label must also remain constant. If a label changes, you can disappoint a loyal customer base who has grown attached, and you can confuse would be costumers who are fans of older pieces. You want everyone to instantly recognize your label so that a great piece doesn’t miss out on being associated with your brand.

How does this apply to me?

No matter what your goals are with your clothing, having your clothing labels personalized can be a major step toward making something big. Whether you are just having fun making clothing for friends or you are starting your own business, your label is your stamp of approval and authenticity. Your label is proof that all of the hard work that went into your clothing was done by you, and if you’re proud of it, you should want to show that off. If your goal is to grow, make it easy for fans of your work to know who made it so they can find it for themselves. Don’t ever let your label be an afterthought or an insignificant piece of fabric, because if you ever find yourself as the next Levi Strauss, you’d hate to be embarrassed of your label because it’s not something you can easily change.

Entrepreneurs, with a desire to make it big in the fashion industry, always aim to stand out amidst the crowd of fashion designers. But how? That is one of the fundamental questions looming large over their heads. They have this expectation of themselves that they need to stand out because of their vision. This vision motivates them to give their clothes line a distinctive shape. To brush up their vision and give a distinct perspective, it is important that they get basic guidance. A guidance that comes in the form of tips like the ones below.

• High-Quality Clothing Labels – The final finishing touch you add on your clothes are the clothing tags. The clothing tags are the identification mark that separates your clothes products from those of your contemporaries. Clothing tags are the benchmark that address your fashion sensibilities and brand. Make sure your clothing tags stand out just like your fashion collections. Tags are synonymous with your fashion sensibilities so it needs to flatter your reputation. In case your clothes are all about high-quality designs those are latest in the fashion circuit, then it is important to design equally high-end clothing tags.

• Precise Clothing Tags – Clothing tags are basically the finishing touch you give to your fashion collection. It is pointless to do it in a rush or just randomly place it. Clothing tags are important because they address the clothes directly to your brand. So, if tags are not good enough, then this will directly hit your brand and market value. Surely that is not a good thing for your fashion business. So, make sure you place your clothing tags strategically so that people can take notice of it. People spotting your tags immediately will trigger your sales and will increase your brand value.

• The Material of the Clothing Tags – Understanding the power of clothing tags, it is important that you choose the design, layout and material of your clothing tags appropriately. It should be a reflection of your brand and the kind of fashion collection you exhibit every season. The first choice that you need to make is whether you want printed or woven clothing tags. This decision is crucial and the layout or design follows after this. It leads to choosing an appropriate material and then the design is executed on it. This actually makes clothing tags address your designs directly to your target buyers.

So, make sure you take a deep interest in choosing clothing tags because that will help people connect and identify with your brand easily.

Before launching your product, choosing the right type of label for your brand can be quite challenging. You should rely on those label makers who would give you an option to create your own customized brand label. Now whether you want custom woven labels or printed labels, it depends on the product. Woven labels, as the name suggests, are labels that are woven with high-quality thread in a loom. While printed labels are inked on the fabric of the product. In this article, we are going to discuss how Custom woven labels might work wonders for your brand.

• Buzz creation

While strategizing a marketing plan for promoting your product, you must have given ample amount of time in designing your brand logo and design. Similarly, customizing a woven label is equally important to create your distinctive brand identity in this competitive market. This way you can break through the clutter and create a buzz for the brand.

• High-quality label for your high-quality product

A good label maker will always use the highest quality thread count. This not only gives precision and smooth finish but also provides room for sewing more details and special care instructions.

• Durability and scalability

One of the best benefits of woven labels is the guarantee of durability. The labels are carefully sewn as per your requirements and manage to withstand the test of time even if the product demands frequent washing.  

• Connect with your customers

Of course, you must have a particular target group for your product. Therefore, you need to customize the label as per your desired design, cuts and folds keeping your potential customers in mind. This way you can connect with your customers more effectively and also nurture customer loyalty.

• Boost sales

Labels are the face of your brand and a well-made woven label is bound to attract more customers and ultimately boost sales. Do a market research or a survey as to what type of designs will hit the psyche of your target consumers and then use it for the label accordingly.

• Play with the colors

If color plays a major role for your brand then custom woven label makers will offer you a wide range of colors to choose from. It is much more cost-effective than printed labels as you don’t have to pay the additional cost for customizing the colors on the label.

• Write Care content with special care

Customers always look up to the special care instructions to avoid discoloring or any kind of damage. You should ensure your custom woven fabric should have the care instructions that are easy to understand and to the point.

• Custom cuts and folds for perfection

A good label maker will abide by every requirement of yours to a T. They will also offer you multiple cuts and folds options to make your brand label perfect. 

Get the best custom woven label for your brand that is created with pre-dyed woven threads. Get your free quote here.